It’s impossible to believe there was a time when baby shark hadn’t invaded the lives of millions of parents in the worst possible way, and even more unlikely that the phenomenon only started about five years ago. The original baby shark video is now the most watched video on YouTube with an unimaginable 9 billion views, and if you didn’t know, there has also been a TV series in the second quarter of this year that is one of the most watched shows among children under the age of five years. So it’s not really far-fetched why plans are now being made for a second season of the TV show and the inevitable movie release.
Speaking to the Hollywood Reporter, Nickelodeon animation president Ramsey Naito said: “It’s so exciting that we can build on that success with a huge event. [in the feature film], which we’re just starting to talk about.”
Nickelodeon will co-produce Baby shark: the movie along with SmartStudy, the company responsible for the Pinkfong brand that was essentially responsible for taking baby shark and make it the cultural phenomenon that we all get stuck in our heads. Pinkfong USA CEO Bin Jeong said in the same interview that they couldn’t wait to get the baby shark world to the big screen.
Jeong said: “We are super excited to introduce Baby Shark’s first-ever movie with Nickelodeon. It will be an opportunity for us to introduce new events in Baby Shark’s life that have not been explored before. It will still be in. the core world, but it’s an opportunity for us to see what else we can do.”
Regarding the popularity of the song itself, he added, “You can do everything right and still not hit it.” [level]. So it’s a bit of magic. But when we try to analyze it, it’s primarily based on a traditional sing-along, and we’ve put a fresh spin on it. We gave it a more modern, pop-like melody and beat. And also behind the song was the character of Baby Shark and his family that people instantly fell in love with.”
It was apparently the song’s immediate appeal to kids that made Nickelodeon knock on the door to be a part of it. Naito continued, “We want to be the home of great IP that appeals to kids and families everywhere. So when we partnered with Pinkfong, we immediately started building a storyline that appeals to families. We knew the song would appeal to everyone, because everyone knows. But we felt like the show was really about Baby Shark and his family, his community, his group of friends, and in building that family we also built friend characters,… villains and super-villains that create conflict and growth within It’s a long way to say that this all started with a song that appealed to everyone, and we felt like it was an opportunity to tell a story that would fit perfectly into a preschool demo and appeal to families .”
For parents worldwide, baby shark has done for YouTube what? jaws did for the sea, and now it looks like it’s going to do just that on the big screen. You have been warned.
Topics: Baby shark