Google’s logo of Alphabet Inc outside the company’s office in Beijing, China, August 8, 2018.
Thomas Peter | Reuters
Analysts at Jefferies raised their price targets for a few technology giants ahead of the first quarter earnings reports, citing confidence in the strength of the digital ad market during the opening months of the year.
The company made estimates for Google parent Alphabet and Facebook and said in a note to customers that its research showed that the fourth-quarter ad recovery continued to gain momentum once the calendar turned to 2021. Jefferies has buy ratings on both stocks.